Community · Content · Growth

I help creators and brands show up in gaming

Building communities and growing channels from the inside out is what I do. Whatever you're trying to build, I've helped build something like it. Let's figure out what that looks like for you.

Worked with
London Royal Ravens Carolina Royal Ravens CDL Aroma DG95 Muski Team WaR Bance
What I offer
Ways we can work together
01

Streamer Growth

You're already making the content. Together we make it work harder — turning your best moments into short-form that builds an audience beyond your live stream.

  • Short-form strategy & editing (TikTok, Reels, Shorts)
  • Monthly analytics review & content direction
  • Cross-platform posting & scheduling
  • OBS structure, commands & stream setup
From £300 / month
02

Brand Consulting

For brands entering the gaming space. I help you understand the culture, find the right creators, and show up in a way that actually lands with gaming audiences.

  • Gaming audience & culture strategy
  • Creator identification & matchmaking
  • Community activation planning
  • Content & campaign review
From £500 / month
03

Community Building

Discord build-out and management, watch parties, Q&As, giveaways and fan activations. The kind of community that actually turns up and stays.

  • Discord setup & ongoing management
  • Watch parties & live activations
  • Player & creator Q&As
Add-on or standalone
04

Stream Setup

OBS structure, bots, alerts, commands and overlays — built properly so it doesn't fall apart mid-stream. One-off project, done right.

  • OBS scene structure & overlays
  • Bots, commands & alerts
  • Handover & walkthrough included
One-off project
Proof of work
Real results, real creators

I've worked closely with creators across gaming and beyond for several years. The approach is the same regardless of niche: understand the audience, build around the data, and make content that consistently performs.

Aroma
Aroma
Call of Duty · Twitch, YouTube & TikTok

Former CoD Challengers player turned full-time content creator. I manage the full content operation — editing, OBS, analytics, and short-form distribution across TikTok, Reels and YouTube Shorts.

We work closely on everything, building a cross-platform strategy that turns a live stream into a content engine reaching new audiences every week. Quality is a shared standard.

7.5k
Peak concurrent viewers
1.7m
Hours watched on Twitch
7m
TikTok views
DG95
DG95
Theme Parks & Travel · YouTube & Instagram

Theme park and travel content creator with a dedicated audience built on consistent, high-quality long-form YouTube. I handle the data side — using viewing analytics to find new opportunities and optimise publishing for global reach.

A reminder that good content strategy travels across niches. The fundamentals don't change.

1.7m
YouTube views
76k
Watch hours
6.1k
Subscribers
Royal Ravens player at CDL
CDL event backstage
Behind the scenes at CDL
Royal Ravens player at CDL
CDL event backstage
Behind the scenes at CDL
What people say
Don't take my word for it

Tom has a great understanding of audience growth, using viewing data to find new opportunities and maximise reach through well-timed, global publishing. Having worked together for a long time, we also regularly review YouTube feedback to shape what comes next — helping us consistently deliver content that performs and feels fresh.

DG95
DG95
Theme Park & Travel Creator · YouTube & Instagram

Genuinely don't know where I'd be without Tom. Helped me from the ground up 5 years ago — going from a competitive player trying to make it pro, to now a full-time content creator across 4 platforms. Without Tom, I'd be 25% of the way to where I am now.

Aroma
Aroma
Call of Duty Creator · Twitch, YouTube & TikTok
About
Why it works

I've been in gaming and esports since 2017 — not as a bystander, but doing the work. Running communities, flying out to CDL events, editing clips at midnight, obsessing over why one video gets 40k views and the next gets 400.

Every week I'm bringing ideas to the table — things I've spotted working elsewhere, or angles we develop together. And when something isn't landing, I'll tell you. How directly depends on how we work together, but you'll always get honesty, data, and a path forward.

I'm in your corner, not over your shoulder. I've spent over a decade working with people in high-pressure environments — I know how to read a room, adapt quickly, and have the conversations that need to be had.

This isn't my day job, which means I only take on clients I genuinely believe in. I keep the list small so the work stays good and the relationships stay real. You get me — not a team, not a process.

Tom — tclx
Tom · tclx · Gaming community & content

Ready to grow?

Whether you're a streamer stuck in the plateau or a brand finding your footing in gaming — let's talk.

DM me on X Join Discord

Prefer to send a message directly?

Or email directly — hi@tclx.co